DJI

DJI (SZ DJI Technology Co., Ltd., 深圳市大疆创新科技有限公司) is a privately held company in Shenzhen, China, that makes civilian drones, camera gimbals, action cameras and related products. Its robot and drone lines cover consumer camera drones, Matrice enterprise drones and automated docks for inspection, public safety and surveying, Agras agricultural spraying drones, FlyCart delivery drones, RoboMaster education robots and, since 2025, the Romo robot vacuum cleaner.

Frank Wang (Wang Tao) founded DJI in January 2006, according to Wikipedia. DJI states that it grew from a single small office in 2006. Its headquarters is DJI Sky City in Nanshan District, Shenzhen, and its website lists offices in the United States, Germany, the Netherlands, Japan, South Korea, Hong Kong and mainland China. DJI has held a majority stake in the Swedish camera maker Hasselblad since January 2019. Its investors include state-linked funds such as SDIC Unity Capital and China Chengtong Holdings Group. DJI states that state-affiliated investors hold less than 6% of its shares and less than 1% of voting rights. DJI does not publish financial statements.

Its enterprise range includes the Matrice 400, Matrice 4 series and Matrice 350 RTK drones and the Dock 2, Dock 3 and Dock 4 automated docks, with the FlightHub 2 fleet software and developer kits (Mobile SDK, Payload SDK and Cloud API). In October 2026 DJI announced the Dock 4 and the Matrice 5TD dock-based drone, which it says are aimed at emergency response, remote infrastructure inspection, overnight security and surveying. DJI launched the Agras T100, T70P and T25P agricultural drones for global markets in July 2025.

DJI faces several United States restrictions. The Department of Commerce added it to the Entity List in December 2020, the Treasury barred US investment in it in December 2021, and the Department of Defense listed it as a Chinese military company in October 2022. In December 2025 the Federal Communications Commission (FCC) added foreign-made drones and drone components, including DJI products, to its Covered List, following a review process set by the 2025 National Defense Authorization Act (NDAA). New DJI models can no longer receive FCC equipment authorisation, which is needed for import and sale, while models authorised earlier can still be sold and flown. In May 2026 the FCC extended a waiver allowing software and firmware updates for authorised drones until at least 1 January 2029. DJI asked the FCC to reconsider the listing on 21 January 2026, and the FCC invited public comment on DJI's arguments until 28 August 2026. DJI also petitioned the US Court of Appeals for the Ninth Circuit against the FCC decision on 20 February 2026 (case 26-1029). The FCC moved to dismiss that case in March 2026, arguing that DJI must first wait for the full Commission to decide its reconsideration petition. As of September 2026 the case was held in abeyance, with DJI's opening brief due on 2 November 2026, according to DroneXL and PickDrones.

• Matrice 5TD: dock-based enterprise drone announced with Dock 4 in October 2026.
• DJI Dock 4 and Dock 3: automated docks that store, charge and launch drones for remote scheduled flights.
• Matrice 400: enterprise drone platform for interchangeable camera, thermal and lidar payloads.
• Matrice 4 series: compact enterprise drones for inspection, mapping and public safety.
• FlyCart 100 and FlyCart 30: cargo delivery drones.
• Agras T100, T70P and T25P: agricultural spraying and spreading drones, launched globally in July 2025.
• Consumer camera drones: Mavic, Air, Mini, Neo and Flip series.
• RoboMaster S1 and EP Core: programmable wheeled robots for robotics and coding education.
• RoboMaster TT and Tello EDU: programmable education drones.
• DJI Romo: robot vacuum cleaner, launched in China in 2025.

• Inspection and surveying: drones and docks for power line, pipeline and infrastructure inspection and land surveys.
• Public safety: drones for emergency response, search and rescue, firefighting and overnight security.
• Agriculture: Agras drones for crop spraying and spreading.
• Logistics: FlyCart drones for carrying cargo.
• Education and consumer: camera drones, RoboMaster education robots and the Romo home vacuum robot.

• Ownership: privately held. State-linked funds are among its investors; DJI states they hold less than 6% of shares and less than 1% of voting rights.
• Revenue: not published. 36Kr reported in March 2026 that market estimates put 2025 revenue near RMB 80 billion; DJI has not confirmed this.
• Headcount: about 14,000 in 2018, according to Wikipedia. No current figure is published.
• Product activity: announced Dock 4 and Matrice 5TD in October 2026; launched three Agras farm drones globally in July 2025.
• US regulatory risk: on the FCC Covered List since December 2025, which blocks new US equipment authorisations. DJI is also on the Commerce Entity List (2020), the Treasury investment ban list (2021) and the Defense Department Chinese military company list (2022). It asked the FCC to reconsider the listing in January 2026 and challenged it in the Ninth Circuit in February 2026; as of September 2026 that case was held in abeyance, with DJI's opening brief due on 2 November 2026.