Intro
ROBROS was founded with the vision to revolutionize the service industry by integrating robotics and automation to improve user experience and operational efficiency. The company combines expertise across robotics, mechanical engineering, computer and electrical engineering, user interface and experience design, branding, and interior design to create innovative robotic solutions that enable safe and seamless interaction between humans and robots.
One of their flagship projects is BETTER THAN YOURS, an unmanned robotic café featuring robot baristas that prepare coffee to exact customer specifications. This café leverages robotics to automate routine tasks, allowing human staff to focus on higher-value activities. Customers interact with robots through an app or website, and the café environment is designed to be trendy and engaging, with robots exhibiting human-like behaviors such as waiting poses synchronized to music. The concept has been well received, with customers appreciating the novelty, precision, and hygienic aspects of robot-prepared coffee.
ROBROS emphasizes safety, ease of maintenance, and intuitive user interfaces to ensure smooth operation and customer satisfaction. Their approach also collects valuable data on consumer behavior to optimize service delivery.
Robots
- Igris: Igris by Robros is a service humanoid robot with 29 joints and adaptive hands, using AI and reinforcement learning for precise, lifelike motions in service environments.
Specialism
Specializes in service robotics focused on human-robot interaction, automation of routine service tasks, and creating innovative user experiences in retail and hospitality sectors.
Business Viability
- Founded by a multidisciplinary team combining robotics and design expertise.
- Recognized with design awards such as the Red Dot Design Award for innovation.
- Successfully launched a novel robotic café concept attracting positive public reception.
- Focus on safety and usability enhances customer trust and operational reliability.
- Potential to expand robotic automation solutions across broader service industries.
- Positioned to capitalize on labor shortages and demand for automated service solutions.
